I'm so surprised that there are no comments. T...

2011-07-17T23:11:33.912-07:00

I'm so surprised that there are no comments. This is freaking awesome.

It's the type of thing that I was hoping Reebok would do. Now I'm trying to figure out how to handle the flood of emails and calls when it's put on network TV. I don't think the current CF community has the infrastructure to handle the number of people that will want to know what CrossFit is. So for the general community it will be HUGE in getting the word out and the interest up.

But what a great opportunity to get after it and develop a way to handle this increased interest. So it CAN have the ability to help the local communities. If they use it.

And one more thing. I have heard some grumbling that Reebok and CFHQ don't help affiliates enough. I have made that statement more than once. Then I got over myself (Thank you JT.) and realized that they never have and they never will. They create a product and awareness and then give me the free reign to capitalize how I see fit. All I have to do is pay them a paltry sum each year for the right to do this. Um, thanks! And with no marketing or advertising budget we have a very full gym with more coming in each week. Each day I feel like I "get it" more and more with how CFHQ works and as I understand that, I have more and more freedom.

So the Reebok CF initiative will be amazing for us. We are hard at work getting ready. Since no one has come in saying, "I saw some Reebok commercial about CrossFit and want to know more about it." But they will.

Comments on CrossFit Chronicles | The Smith Family: Daily Progress: What's Your Perspective?

I'm so surprised that there are no comments. T...